*October 25, 2013* Want to unsubscribe from this newsletter? Click here. /I'm sending the Update out on Thursday evening, since I'm tied up all day tomorrow. It has been the travel week from hell, but I head home tomorrow. Here's wishing all of you easy travels, especially as the holiday season approaches./ Here's why I'm skeptical of results showing ROI from iPhone users is out of proportion to Android Reading that advertisers get higher ROI from iPhone users than Android users wouldn't raise an eyebrow unless the ...Continue Reading

*October 18, 2013* Want to unsubscribe from this newsletter? Click here. /I spent a terrific afternoon with participants in the pre-conference workshops at Ragan's Social Intranet Summit in Chicago this week talking about the link between effective internal communications and employee engagement. Next week, I wrap up three stops to speak at IABC's Global Intranet event. Today's bulletin is mostly focused on external services, though. Enjoy the summaries and have a great weekend!/ The platform may be to blame for your ...Continue Reading

*October 11, 2013* Want to unsubscribe from this newsletter? Click here. /Political bickering and Nobel prizes have topped the news, while in the PR and media worlds, it has been a slower-than-usual week without much by way of attention-grabbing headlines. But there were plenty of reports and stories worthy of a communicator's attention, along with some announcements out of my podcast, For Immediate Release. Here comes this week's news:/ Six ways to use social visual media for internal communications The rise of Pin ...Continue Reading

*October 4, 2013* Want to unsubscribe from this newsletter? Click here. /Welcome to the HC+T Update, the weekly email newsletter that reviews my own work from the last week along with articles and posts of interest to communicators and marketers that may have slipped by unnoticed amidst the Twitter IPO, the government shutdown and other attention-grabbing headlines./ Mastering the art of the company response to criticism It's often said that the cover-up is worse than the crime. Here's a corollary: the company respo ...Continue Reading

*September 27, 2013* Want to unsubscribe from this newsletter? Click here. /Back-to-back speaking engagements, both of them local and both of them covering the hot topic of social visual communication, gave me a lot of time in the car (to Mountain View on Wednesday and Sacramento on Thursday) to catch up on my podcast listening. In those drives, I listened to Freakonomics, This Week in Tech, The Social Hour, Six Pixels of Separation, Marketing Over Coffee, This Week in Law, How to Do Everything, and the SocialPros pod ...Continue Reading

*September 13, 2013* Want to unsubscribe from this newsletter? Click here. /Most of the past week I have spent head-down producing a voluminous employee communications audit report for a media client. I've come up for air, though -- and just in time to distribute this week's newsletter. If you're new, welcome to what I hope will become a Friday habit -- a rundown of items from the past week that you may find valuable or interesting, but that might have slipped by unnoticed. Your feedback is welcome!/ Every Employee I ...Continue Reading

*September 13, 2013* Want to unsubscribe from this newsletter? Click here. /I've spent much of this week wrangling with a new online training software package called Storyline, from Articulate. It's great, but like any sophisticated software, it takes some getting used to, particularly figuring out work-arounds to enable functionality that isn't built into the tool. I eventually figured it all out, and the results will be part of an eight-week course I'm developing for Ragan Communications, an introduction to employee ...Continue Reading

*September 6, 2013* Want to unsubscribe from this newsletter? Click here. /Pardon the commercial here at the top of the Update, but I'm excited about an online session I'm conducting later this year on social visual communication. I've been focusing on this emerging category, curating content on the subject in a Flipboard magazine and talking about it during sessions I conduct with clients. The 90-minute webinar, presented through Lorman Education Services, is set for December 4. I'll talk about the importance of the ...Continue Reading

*August 30, 2013* Want to unsubscribe from this newsletter? Click here. /Welcome to new subscribers -- I've received notifications of several new readers, some most likely from the senior communication social/digital media training I conducted last week in Sao Paulo. I always welcome feedback on the newsletter, so be sure to let me know what I can do to make it more relevant and useful for you! (That goes for long-time readers, as well.)/ Employees may be your best bet for customer engagement on the next generation of ...Continue Reading

*August 24, 2013* Want to unsubscribe from this newsletter? Click here. /Greetings from Sao Paulo, Brazil, where I'm relaxing in my hotel room after the second of three full days of presentations to communicators offered by ABERJE, the country's communications association. I didn't think I'd get an Update out this week, but with the evening free, I decided, what the hell? So here it is, a summary of great content for communicators appearing from across the Web. (I'm also sending this on Thursday evening Brazil time, ...Continue Reading